Friday, March 13, 2009

Be Fearless Like The Homeless World Cup (Promote with Video!)



I know it is Friday the 13th but don't be afraid. In fact, take a lesson in fearlessness from the individuals in the above video. My husband and I were channel surfing not too long ago and came across a show on ESPN about the Homeless World Cup that this video highlights. We were blown away by this amazing event. The Homeless World Cup is an international soccer tournament held annually between teams of players who are homeless and excluded from society. The thing is, these people are unreal soccer players. They are destitute and living in extreme poverty and still play soccer with amazing passion and skill. Through this event, players get the opportunity to represent their country and change their lives and the lives of others forever. The project has inspired other soccer projects across the world with over 25,000 homeless individuals participating throughout the year. In 2008 the first Women's World Cup was held in Melbourne! Learn more at www.homelessworldcup.org.

Another great way to learn more about The Homeless World Cup is to view their YouTube page at http://www.youtube.com/user/HomelessWorldCup. Many videos like the one above are available to tell a firsthand, compelling story related to the event. They are inspirational to say the least. Using YouTube as a way to promote non-profit organizations and the cause they are supporting is an effective method of conveying your message to a large and diverse audience. YouTube offers a designated Non-profit Channel that provides a venue for delivering your non-profit's message to the world's largest online video community. This allows you to use your non-profit's branding, run video campaigns and offers several other innovative ways to spread awareness. Read more about this opportunity at http://www.youtube.com/nonprofits. Come on now, try it, be fearless!

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